VOW Nutrition is thrilled to be fueling Team GB as an Official Nutrition Licensee ahead of the highly anticipated Paris 2024 Olympic Games, with Olympic medallists Matt Richards and Daryll Neita signed up as athlete ambassadors.
Swimming star Richards, who was part of Team GB’s gold-medal winning men's 4x200m freestyle relay at Tokyo 2020, and double Olympic bronze-winning sprinter Neita will each be supported by VOW with quality nutrition to fuel their respective journeys towards the Games.
Team GB and VOW Nutrition will join forces to introduce a brand-new collection of official product accessories, including co-branded shakers and water bottles, with some exciting new packaging concepts working with VOW’s Informed Sport approved nutrition products.
Founded in Britain in 2019, VOW Nutrition has a track record of working alongside esteemed athletes and sporting governing bodies, establishing a reputation as a trusted provider of top-quality, batch tested and Informed Sport Accredited supplements, including creatine, protein, amino acids, and pre-workout items.
Expressing his enthusiasm, Simon Stevens, CEO of VOW Nutrition, shares, "We are immensely proud to collaborate with Team GB in anticipation of the Paris 2024 Olympic Games. All our products are made in Great Britain, currently available in over 1400 Boots stores and 758 Holland & Barrett stores. Moreover, our packaging is produced domestically and is 100% recyclable. We are excited to work with Team GB and look forward to a successful Paris 2024 Olympic Games.”
Olympian Matt Richards added, "The Paris 2024 Olympic Games is as close as it gets to a home Games, so we anticipate an electric atmosphere. While winning gold in the 4x200m freestyle event in Tokyo was an incredible experience, I am determined to surpass my previous performance and strive for even more medals in Paris for the team. I am constantly seeking marginal gains, so partnering with VOW Nutrition is an exciting opportunity to explore what we can accomplish together."